The anthropomorphization of conditions, objects, illnesses, and other things that are decidedly not actual human beings is played out, followed closely by editorialists who assume the fictional identity of others (double loser points if you adopt the voice of a deity or the son of a deity, or one and the same), followed soon thereafter by the "what would Jesus/Buddha/Mother Theresa do/drive/eat/etc?" angle.

Yay! I'm a media critic!